Accessibility, Usability, and Inclusion:
Related Aspects of a Web for All

Introduction

Accessibility, usability, and inclusive design are closely related. Their goals, approaches, and guidelines overlap significantly.

In most situations, such as when designing and developing websites and applications, it is most effective to address them together.

There are a few situations when it's important to focus specifically on one aspect, such as when addressing discrimination against people with disabilities and when defining specific accessibility standards.

This article briefly:

Distinctions and Overlaps

Accessibility
Accessibility addresses discriminatory aspects related to equivalent user experience for people with disabilities, including people with age-related impairments. For the web, accessibility means that people with disabilities can perceive, understand, navigate, and interact with websites and tools, and that they can contribute equally without barriers. For more information, see the Accessibility introduction.
Usability
Usability and user experience design is about designing products to be effective, efficient, and satisfying. Specifically, ISO defines usability as the “extent to which a product can be used by specified users to achieve specified goals effectively, efficiently and with satisfaction in a specified context of use" (in ISO 9241-11).
Inclusion
Inclusive design, universal design, and design for all involves designing products, such as websites, to be usable by everyone to the greatest extent possible, without the need for adaptation. Inclusion addresses a broad range of issues including access to and quality of hardware, software, and Internet connectivity; computer literacy and skills; economic situation; education; geographic location; and language — as well as age and disability.

Accessibility and Usability

While accessibility focuses on people with disabilities, many accessibility requirements also improve usability for everyone. Accessibility especially benefits people without disabilities who are in limiting situations, such as using the web on a mobile phone when visual attention is elsewhere, in bright sunlight, in a dark room, in a quiet environment, in a noisy environment, and in an emergency. Accessibility includes both:

Usability and user experience design significantly overlap with accessibility when "specified users" includes people with a range of disabilities and "specified context of use" includes accessibility considerations such as assistive technologies. However, the needs of people with disabilities are often not sufficiently addressed in usability practice and research.

Additionally, accessibility includes a technical aspect that is usually not a focus of usability. In practice, basic accessibility is a prerequisite for usability.

Accessibility and Inclusive Design

Several accessibility requirements also benefit people and situations that are a focus of inclusive design. For example, Web Accessibility Benefits People With and Without Disabilities describes accessibility benefits to:

However, accessibility focuses on disability and does not try to address broader issues. Other efforts, such as internationalization, address other inclusion issues.

While people with disabilities are generally included in the scope of inclusive design, it is important to also maintain a specific focus on people with disabilities through accessibility so that the needs of people with disabilities are not diluted or overshadowed in the broader scope of inclusion. Keeping accessibility focused on disabilities encourages research and development on the specific needs of people with disabilities, and solutions that are optimized for these specific needs.

Accessible Design

The goal of web accessibility is to make the web work well for people with disabilities. Accessible design has both a technical component and a user interface component.

There are guidelines, standards, and techniques, such as the Web Content Accessibility Guidelines (WCAG), which is the international standard ISO/IEC 40500. If designers, developers, and project managers approach accessibility as a checklist of meeting accessibility standards, the focus is only on the technical aspects of accessibility, and the human interaction aspect is often lost.

Combining accessibility standards and usability processes with real people ensures that web design is technically and functionally usable by people with disabilities. This is referred to as usable accessibility or accessible user experience (UX).

Usable Accessibility

Web designers and developers can use usability processes, methods, and techniques, such as user-centered design (UCD) process and user experience design, to address the user interface component of accessibility. While the considerations of people with disabilities are not always included in common practices, they can be easily integrated into existing usability processes, methods, and techniques.

A key aspects is incorporating real people in design, including:

Accessibility standards also have an important role in accessible design. For example, understanding the basic Accessibility Principles and using the guidelines for developing early prototypes helps the development team provide basic accessibility so that when users do evaluations, they are able to use the prototype enough to provide useful feedback.

Usability processes and user involvement alone cannot address all accessibility issues. Even large projects cannot cover the diversity of disabilities, adaptive strategies, and assistive technologies. Accessibility guidelines, standards, and techniques ensure that the wide range of issues are adequately covered.

Conclusion

Accessibility practitioners and researchers can incorporate usability techniques to improve 'usable accessibility'. User experience designers and researchers can incorporate accessibility to make their designs work better for more people in more situations. Addressing accessibility, usability, and inclusion together can more effectively lead to a more accessible, usable, and inclusive web for everyone. Resources to help are linked throughout this page.

The role of accessibility in a universal web is a related resource that: