Web and Older Users
Accessibility and Meeting the Needs of Ageing Web Users
Introduction
Older Web users are an increasing market segment and important customer base for many businesses, governments, and other organizations. As we age, it is common to face age-related impairments that affect how we use the web. By applying international standards and guidelines, WAI's Web Content Accessibility Guidelines WCAG 2.0 and WAI's User Agent Accessibility Guidelines UAAG, websites and tools that are accessible to people with disabilities will also work better for older users with accessibility needs due to ageing.
Overlapping Needs: Older Users and Disabled Users
The needs of older users overlap with the accessibility needs of people with disabilities. Older users may experience impairment or decline in:
- vision - including reduced contrast sensitivity, color perception, and near-focus, making it difficult to read web pages
- physical ability - including reduced dexterity and fine motor control, making it difficult to use a mouse and click small targets
- hearing - including difficulty hearing higher-pitched sounds and separating sounds, making it difficult to hear podcasts and other audio, especially when there is background music
- cognitive ability - including reduced short-term memory, difficulty concentrating, and being easily distracted, making it difficult to follow navigation and complete online tasks
These issues overlap with the accessibility needs of people with disabilities. Thus, websites and tools that are accessible to people with disabilities will also be accessible to older users.
The following statistics and research performed by the WAI-AGE Project in 2010 provides an insight the impact and prevalence of age-related impairments that affect web use.
Ageing and hearing loss
Impact of hearing loss:
- Audio can be difficult to discern
- Background sounds can be difficult to filter out
- Higher pitch sounds can be missed
Prevalence of hearing loss:'
- 47% of people 61 to 80 years experience some hearing loss
- 93% of people 81+ years experience some hearing loss
Hearing starts to decline at around 50 years and affects a person's ability to hear higher pitched sounds as well as discern the foreground from background audio such as music or other sounds. Some hearing loss is experienced by 47% of people 61 to 80 years and 93% of people over 81 years. Moderate or severe hearing loss or profound deafness is experienced by 20% of people aged 61 - 80 and 75% of people over 80.
Ageing and vision decline
Impact of vision decline:
- Decreasing ability to focus on near tasks
- Changing color perception and sensitivity
- Decreasing contrast sensitivity
Prevalence of significant vision loss:
- 16% of people 65 - 74 years
- 19% of people 75 - 84 years
- 46% of people 85+ years
Vision decline includes:'
- Decreasing ability to focus on near tasks, including a computer screen
- Changing color perception and sensitivity - less violet light is registered, making it easier to see reds and yellows than blues and greens, and often making dark blue and black indistinguishable
- Decreasing contrast sensitivity from pupil shrinkage - resulting in the need for more light and higher contrast (an 80 year old typically has 80% less contrast sensitivity than a 20 year old)
Vision decline often starts in a person's mid-40s with 86% of Australians over 40 requiring reading glasses to correct for near vision. Significant vision loss (that can't be corrected) affecting everyday life is estimated to affect 16% of people 65 to 74 years, and 46% of those over 85 years in the UK.
Ageing and physical decline
Impact of ageing and physical decline:
Motor skill decline can result from many conditions including arthritis, essential tremor, and Parkinson's Disease:
- Difficulty using mouse or keyboard
- Difficulty with clicking small targets
- Strain from non-ergonomic tasks
The following figures are from a study carried out by the WAI-AGE Project in 2010, but are still relevant today.
Prevalence of ageing and physical decline: (Conditions most commonly reported)
- Arthritis - affects at least 50% of people over 65
- Essential tremor - affects up to 20% of people over 65
- Parkinson's Disease - affects approximately 4% of people over 85
Motor skill decline impacts on dexterity and can result from many conditions, for example arthritis with associated joint stiffening and reduced fine motor control, and essential tremor or Parkinson's Disease with associated hand trembling, making mouse use difficult or impossible for some and also affecting keyboard use. In particular, older people with physical impairments may have difficulty clicking small links, selecting radio buttons, and using many fly-out or pull-down menus.
Arthritis is estimated to affect at least 50% of people over 65; essential tremor (one of many forms of tremor) is estimated to affect up to 5% of those over 40 and up to 20% of people over 65; and Parkinson's affects around 4% of those over 85.
Ageing and cognitive decline
Impact of ageing and cognitive decline:
Navigation, comprehension, and task completion can be affected by:
- Short term memory limitations
- Difficulty with concentration
- Distraction from movement or irrelevant material
- Difficulty coping with information overload
Prevalence of ageing and cognitive decline: (Conditions most commonly reported)
Dementia (UK):
- 1.4% of people 65-69 years
- 24% of people 85+ years
Mild cognitive impairment (MCI) is more common:
- Around 20% of people over 70 years are estimated to experience MCI
Cognitive decline is also common, though only dementia and mild cognitive impairment are commonly reported. While Dementia (including Alzheimer's disease) is experienced by some older people (1.4% of people 65-69 years increasing to 24% of people over 85 years in the UK), forms of mild cognitive impairment (or MCI) are much more common, affecting over 20% of those over 70 years. MCI can result in:
- Short term memory limitations (which may result in a person forgetting the purpose of a website visit if they lose orientation on the site)
- Concentration and distraction issues (consider the volume of information on some pages, and the multiple animated advertisements that are sometimes present)
Understanding Older Web Users
- Stories of Web Users describes how different users experience the web. An example is given (Mr. Yunus) of an 85 year old retiree with reduced vision, a hand tremor and mild short-term memory loss who simply cannot use the web properly because of poorly designed web pages
- Involving Users in Web Projects for Better, Easier Accessibility describes the benefits of obtaining feedback from actual users
- Older Users Online - WAI Guidelines Address Older Users' Web experience (Originally published in User Experience Magazine, Vol 8, Issue 1, 2009) explains age-related impairments that impact web use, requirements for web design that enhance the ability of older people to use the Web and how existing accessibility guidelines for people with disabilities cover the needs of older users, and future work in this area.
- Web Accessibility for Older Users: A Literature Review prepared for the WAI-AGE project (which ended on 30 September 2010) provides detailed research on aging, age-related impairments and Web accessibility.
Practical Computer Guidance to Help Older Users
- Better Web Browsing: Tips for Customizing Your Computer. This practical resource provides guidance on how to set up your computer to work better for your specific needs and preferences; for example, enlarging text, making the mouse pointer bigger, and using the keyboard (instead of the mouse) to browse websites.
Technical Resources to Improve Accessibility and Usability for Older Users
The following resources are helpful to those who want or need to make their websites, web applications, and web tools usable by older users. For example,
- Developing Websites for Older People: How Web Content Accessibility Guidelines (WCAG) 2.0 Applies introduces WCAG 2.0 and techniques to improve the accessibility and usability of websites and web applications for older people.
- Developing a Web Accessibility Business Case for Your Organization and Social Factors Developing a Web Accessibility Business Case for your Organization, specifically the sections Overlap with Older Users' Needs and Access for Older People are relevant in understanding how to introduce accessibility in an Organization.
- WAI's User Agent Accessibility Guidelines (UAAG) provides guidance on how to make web browsers and media players accessible to older users who have accessibility needs that should be met through the browser instead of requiring additional assistive technologies.