The Webbys 25 for 25
Free Rice and Crowdsourcing Social Change
Free Rice http://www.freerice.com
The Web is an invention that has given us infinite possibilities to connect with one another and collectively work toward social change.
With that in mind, the founders of Freerice.com launched their site on October 7, 2007, with the intention to feed the world’s hungry. Visitors play a trivia game that donates rice for ever correct answer. In its first ten months of operation, Freerice.com was responsible for donating over 42 billion grains of rice.
In 2010, the site was gifted to the UN World Food Program and is still up and running today. Play a game and contribute to a very good cause.