Don't nest headings randomly (as in this next example) just to take advantage of the default display sizes of the H elements. Instead, use CSS to create your visual text effects.
Incorrect use of <H5>: We will never offer
Incorrect use of <H1>: Free Software Upgrades
Incorrect use of <H1>: Because we care
Incorrect use of <H5>: only about our bottom line.
To Checkpoints for Guideline 3.Next slide: Example for Checkpoint 3.6