See also: IRC log
Apologies from TH Schee (at hospital)
Jeanne_: We'll postpone his preso
ideas for Schee to communicate?
PhilA: Best is schedule another time
* play it by ear
Jeanne_: Link in wiki http://www.slideshare.net/jeanneholm1/knowledge-sharing-and-social-media-at-nasa
<PhilA> Draft summary of the various presentations we've heard about social media use around the world, currently in a Word doc at http://www.w3.org/egov/wiki/images/7/73/W3C_eGov_Social_Media.doc
Wanted to communicate the excitement about what NASA is doing
<bhyland> Could the IPcall please mute their line … we're hearing a lot of background noise from you
* Slide 2: Generational differences in sharing
* Slide 3: Trust & Reciprocity
<sandro> bhyland, I'm afraid the noise is at Jeanne's location
* using social media to create a relationship with people who care about NASA
* NASA unique as an agency
* Slide 4: The Learning Journey
* Slide 5: Example from NASA portal: "the usual stuff..."
* Alide 6: NASA internal collaboration links
* Slide 7: Using semantic technologies to find NASA experts (hmmm, way cool)
** using social media to both reach OUT and to reach IN
* But that wasn't seen as enough based on the challenge given to NASA by the president
* a different kind of engagement is required (paradigm shift required)
* Slide 8: Paradigm Shift/competive edge
Slide 11: Facebook utilization
* implementation of various surveys using FB as a platform
* be where they are
* NASA has lots of pages: a page for each mission
* NASA wants to be flexible based on what people want/what they're interest in
* Personality of page needs to reflect the people who congregate there
Took successes from FB to other platforms: YouTube
Slide 12: iTunes deployment (podcasts)
Jeanne_: (wicked garbled)
Slide 14: First to tweet from space
* Lots of astronauts on Twitter
Slide 15: Second Life
* engagement of students, etc in various activities
* key opportunity is to learn what communication is working and what isn't
* find out what people don't understand
Slide 17: Center for Global Change
* learned that many people don't understasnd the issues around global warming
* 2nd life used to walk avatar through the problem
* ie use of visualization through s.m. platforms to explain
Slide 19: Usage of crowdsourcing
* utilization of game technologiu
<PhilA> serious games... now there's a meme...
Slide 20: View into virtual view of surface of Mars
* allows people to explore, engage as the robot is engaging
* NASA wanted to inspire in ways that traditional modes of engagement wouldn't
Some bumps along the way
Very cost effective
Questions for Jeanne_ ?
PhilA: No one has the galleries et.al. of NASA
* could anyone else do what NASA does?
A: Other orgs may not have the followers, but
principle of going to where the people are still holds
* In the case of NASA, urgent to engage peopel the people are the stakeholders
* NASA took some chances, some risks, but worth it to improve engagement
<PhilA> olyerickson: I had a question... The general concept of building social networks around agencies... NASA is unique, lots of people care about it
<PhilA> olyerickson: but there are other parts of the US gov who are exploring other methods of reaching its followers
<PhilA> olyerickson: For example, people are concerned about social services etc. i.e. there are others
Jeanne_: Can't think of an agency that ISN'T using s.m. in some wau
* example: CIA is focusing on improvement; recruiting people to "help out"
* so even an agency that doesn't usually share is reaching out
* another example: state department
* concept: not trying to do everything, but focus with the group(s) you want to reach out to and be where they are
Jeanne_: has been gathering potential speakers on social media
<Jeanne_> http://www.w3.org/egov/wiki/images/7/73/W3C_eGov_Social_Media.doc for summary
Jeanne_: Wants our feedback on how to organize the above
* We could come up with "best practices" etc
PhilA: everything but a Recommendation(tm)
Jeanne_: Most interesting thing: what objectives various different govts had in using social media
* Presenters didn't intend their methods to be considered "best practices" but rather simple examples of methods
Lessons summarized are important
Q for group: Is this useful?
<Jeanne_> Should add in the The interaction between government and the tool providers. Terms of service.
<Jeanne_> DanielBennett: Legal identifiers, identity issues, licensing should all have a section addressed to it
DanielBennett: WOuld liek to see more detail on legal et.al. on
<Jeanne_> DanielBennett: What is the best way that protects citizens and government's role in use of social media.
* e.g. who moderates, what are the issues
DanielBennett: The point is, there are lots of issues; they need to be laid out
* eg: accessibility
<Jeanne_> DanielBennett: Accessibility issues, use, copyrights, privacy of citizen information all needs to be understood before "just standing up" a social media capability.
* a whole gamet that protects citizens, ensures govt abides by its laws, etc
<Owen> Here's a plan for use of social media by educational institutions: http://xml.gov/stratml/carmel/GSMwStyle.xml
<DanielBennett> willing to help build out the issues i was mentioning
<Jeanne_> Note that Rachel Flagg's presentation discussed some of this for the US government: http://www.howto.gov/tos
<PhilA> olyerickson: On a slightly different point... we're doing some work with NIST on first responders/leveraging social networks
<Jeanne_> olyerickson: We are doing work on social networks and first responders
<PhilA> olyerickson: the question comes up around when you create a community cf. when you leverage an existing one
<Owen> I will render Jeanne's proposed objectives in StratML format.
<PhilA> olyerickson: NASA has its own platform but you're also using other people's
<Jeanne_> Thanks Owen! You may want to wait until I get one more draft out
<PhilA> olyerickson: You said you have multiple FB pages to meet different interests
<PhilA> olyerickson: You need to go to where people are... that multi-modal approach is more of a methodology
<PhilA> Jeanne_: (breaking up a little)
Jeanne_: At W3C Accessibility Conference
Using accessibility as an example
<PhilA> Jeanne_: Only 40% of the US population has meaningful access to the internet
"Don't forget traditional ways to engage the public"
<PhilA> Jeanne_: So social media isn't everything. Still need traditional methods - town hall meetings, snail mail etc
* trad. media provides important way to extend the conversation from social media
* conversation begins in social media and can go where it needs to
<GannonDick> thinks, the Flat Earth shouldn't be abandoned just yet
<DanielBennett> happy to help add that new section
<PhilA> +1 to a Google doc for a collaborative space
<DanielBennett> re: government rules meet social media
<PhilA> or the wiki
Jeanne_: Use of social media to ensure people are being heard
* effectiveness and approriateness of mobile devices
<DanielBennett> is there a subcommittee that is overseeing the editing of the social media "note"?
* use of structured methods
Summary: "Tools and Methods" were all over the place
Scribe's note: We're still talking about the eGov Social Media "Summary Document"
Jeanne_: Will add e.g. issues
suggested by DanielBennett
... We've had O(dozen) presentations over last 3 mos
* a huge amount of material
* but only a small sampling
* Community Directory
* Stakeholder engagement
* Feedback Loops
* <insert Page 3 "Key Findings" bullets here>
Jeanne_: Those are *her* key findings, what did others hear?
* PhilA: Thanks Jeanne_ a lot of hard work to go through and summarize
* hearing the different perspectives e.g. Oman has been eye-opening
* Can eGov group take this on and "knock it into shapre"
* big but interesting task for group to take it on
<DanielBennett> We should have a committee that meets in addition to this main meeting to build this document
Jeanne_: When we re-formed group, we heard "something" should be produced
* it is an IG not a WG, there are limits
<DanielBennett> I helped do this with the past group note
* but this document and a COmmunity Directory are two things that CAN be done
+1 to what we were hoping for
+1 to helping in a large or small way ;)
<Owen> Jeanne's draft objectives are now available in StratMLformat at http://xml.gov/stratml/carmel/OSMG.xml
<Jeanne_> Thanks Owen
Q: Can this doc be W3C wikified in a W3C acceptable way?
<Jeanne_> DanielBennett: Created a document before with lead people for each section, and separate meetings that helped to work the editorial process
Not sure what the work product DanielBennett is referring to might be
<Owen> I have tried to engage wiki vendors in incorporating the StratML standard into their services ... thus far without discernable results
* specifics I mean
Q: What is "the format" A "Group Note?"
DanielBennett: Time constraints need to not be "loosey-goosey"
+1 to helping (assuming I understand what I'm helping on)
<GannonDick> Owen, maybe I could help with a Strat
<GannonDick> ml to
<GannonDick> oo which exports
<DeirdreLee> +1 for information and data sharing section
<GannonDick> media wiki
Q: Will this be W3C hosted yes no
<PhilA> Let me or Sandro know if and when you want to book a slot on the Zakim bridge
Q: Will this be in wiki format yes no
<PhilA> Yes, olyerickson, it will be W3C hosted
Q: Will this be public from the start yes no
<Jeanne_> It is public right now.
<Owen> I will contribute in any way that I can, both in format and substance
DeirdreLee: Will contribute information & data sharing
<Jeanne_> I would think we should keep it transparent, although as it moves through some iterations it make be in discussion.
GannonDick: Can do StratML magic to it
<Owen> Gannon, you are already referenced at http://xml.gov/stratml/index.htm#Part3
<Owen> Will look forward to seeing StratML wikified
PhilA: Encourages us to not be scared
Q: Does W3C process even apply (if this is not a Recommendation(tm) )
sandro: Every contributor MUST be a member of the group and follows IP policies
Jeanne_: Initiate group member list etc yada yada
DanielBennett: The wiki platform does a great job
<Jeanne_> yada yada = make sure people have agreed to W3C intellectual guidelines and policies
* even "pencil and paper" (definition? ;) )
PhilA: If tehre is something you need/want control over, DON'T contribute it...
DanielBennett: If you contribute, your name will be listed (but not good for tenure... )
Thanks all around
Special thanks to DanielBennett ( Jeanne_ owes him a pint)
<DanielBennett> excellent, thanks
Trying to find someone with knowledge on interaction, policies, etc
<PhilA> scribe: PhilA
<bhyland> Please keep in mind that the GLD WG has a deliverable that is a community directory, see http://www.w3.org/2011/gld/wiki/Community_Directory_Discussion_Summary
<Brand> Re I have tried to engage wiki vendors in incorporating the StratML standard into their services - I think we have gone beyond StratML with MindTouch TCS: http://www.mindtouch.com/solutions/knowledge_base
Jeanne_: I want to go haed and
make the building of the directory as an asynchronous
... want to write a wiki page to set out what we should try and capture
<bhyland> A working directory that will improve with iteration & input from the eGov IG is here, http://dir.w3.org
Jeanne_: doesn't need to be a verbal discussion, just need to get on with it
bdhandspicker: Doing is better than talking about it
<bhyland> We're open to making it an Open Data directory ...
<bdhandspicker> Clarification - precise quote from me: "Sometimes doing is better than talking something to death."
Crossover directory http://www.crossover-project.eu/
<bhyland> ++1 to what PhilA is saying, it gardener is required to maintain a garden
Jeanne_: Sounds good...
bhyland: +1 to PhilA - it's hard
to get this going. We have a directory built on W3C standards
top to bottom. What we need is the input
... We need more data and maybe a better UI but we should combine our efforts and not dilute them
<Brand> We are working on a directory of government "big data" sets and projects for Congress and the Federal Government: http://semanticommunity.info/AOL_Government/Emerging_Technology_SIG_October_18_Meeting_Big_Data_Committee_Overview
bhyland: We should be promoting
things like the UK's ODI etc. through the directory
... I would be disappointed if there were multiple directories - we should have one good one.
Jeanne_: And yes, in this case,
more is not better
... I think it would be appropriate to include the topcs we're looking at. I'll look at the directory
<bhyland> Caveat: Working code that has a few committed "gardeners" is critical to a community site.
<Owen> If the directory complies with applicable standards for interoperability, does it matter whether there is one or many?
bdhandspicker: I was just going
to remind folks that not all gov data is open data
... But I'm sure that the directory could capture experts in data that isn't open
<Owen> I'd like to post my own data for the directory(ies) on my own site.
bhyland: Yes - just because you might come from a company that does OD, that doesn't mean you only do OD
PhilA: I think that's one of the functions that the Directory has - it's all built on RDF and SPARQL
^^ for Owen
Jeanne: The last thing to mention is ICEGOV in Albany. Both I and Tomas will be there
PhilA: So will Crossover project btw
Jeanne: Next project will be Open
data. What I want to do is to put out a call for speakers in
the next 2 months or so. Including private gov data etc.
... we'll be organising those sessions.
... I think the two time zone thing is working - we've had some good comments on that
... Thanks everyone for their contributions
<bdhandspicker> I'll scribe next time.... reading the 101 now....
<DanielBennett> same here. thanks.
<Brand> Jeanne. Thanks, I have to go to another meeting - I posted my suggestions
<Jeanne_> Thanks everyone!