This Wiki page is edited by participants of the Cognitive and Learning Disabilities Accessibility Task Force. It does not necessarily represent consensus and it may have incorrect information or information that is not supported by other Task Force participants, WAI, or W3C. It may also have some very useful information.
Business resources
This page is a place to collect resources that make the business case for making content useable for people with learning and cognitive disabilities and age related forgetfulness. To comment, or add a resources, write [an issue in our GitHub]. If this is not feasible, send an email to public-cognitive-a11y-tf@w3.org.
Market size
- http://www.census.gov/prod/2012pubs/p70-131.pdf reference adults and http://nces.ed.gov/fastfacts/display.asp?id=64 states 11% are enrolled in special needs in schools
- http://www.telegraph.co.uk/finance/personalfinance/investing/10191182/How-to-make-money-from-the-worlds-ageing-population.html
Are they online?
Would they buy?
- http://www.marketingcharts.com/uncategorized/baby-boomers-control-70-of-us-disposable-income-22891/
- http://www.marketingcharts.com/television/boomers-biggest-online-spenders-19986/forrester-research-inc-2011jpg/)
- http://www.brandchannel.com/features_effect.asp?pf_id=228
See http://www.cnbc.com/id/49736215/How_Marketers_Can_Get_the_Rich_Elderly_to_Spend
The cost of not being useable for people with learning and cognitive disabilities and age related forgetfulness
