W3C Web Accessibility Initiative

This page contains material from a presentation at the WAI Best Practices Exchange Training in Madrid, Spain in February 2004.

Presenting the Case for Web Accessibility

Jon Dodd, Bunnyfoot Universality

Last updated: 4 February 2004

Disabled is not less able

People just do stuff differently

Accessibility and usability without the teccie stuff - Library analogy

Libraries and Web pages?

Accessibility compliance in library terms

Prime motivators for getting to grips with Accessibility

But its not just about the law (the Stick)

3 carrots and a stick

Carrot 1: Increased market reach and retention

Carrot 2 - increased efficiency

Carrot 3 - Display corporate social responsibility (CSR)

How to go about it - very brief!