W3C

- DRAFT -

Improving Web Advertising BG
18 Aug 2020

Agenda

Attendees

Present
lbasdevant, wseltzer, wbaker, ErikAnderson, ionel_EDAA, krischapman, chapell, mlerra, jrosewell, shigeki, sharkey-cafemedia, btsavage, Karen, jeff_burkett_Gannett, joelstach, kleber, mike_pisula, cwilso, seanbedford, ajknox, joshua_koran, arnoldrw, hober, mjv, marguin, imeyers, cpn, dkwestbr, gjlondon, aschlosser
Regrets
Chair
wseltzer
Scribe
Karen

Contents


Wendy: Seeing a big crowd today. Please mute if you are not speaking.
... On our agenda today

<scribe> scribe: Karen

Wendy: new participants and introductions
... Workmode document; agenda planning for TPAC
... dashboard highlights

* Agenda-curation, introductions

Wendy: and any other business people would like to raise
... Any new participants who would like to introduce themselves
... Any new agenda requests or new business to note?

* Workmode document https://github.com/w3c/web-advertising/blob/master/BG-how-we-work.md

Wendy: I put together this workmode document
... since we have many new participants

<wseltzer> https://github.com/w3c/web-advertising/blob/master/BG-how-we-work.md

Wendy: tries to gather pointers to GitHub repository; comms style; expectations around production; use of irc; where we might go from here
... I welcome additional feedback
... especially as you get to know your way around W3C
... questions we can answer, or things you wish you knew
... like to use this as an introduction to the work going on here
... Includes some substantive content to the work going on here
... substance distinct from the process
... how do we make our work together most effective
... I did note an open question in GitHub issues and comments

<wseltzer> https://github.com/w3c/web-advertising/blob/master/BG-how-we-work.md#github-issues-and-comments

Wendy: we have some different work styles on how people would like to review and approve pull requests on an existing document
... I invite authors of documents to indicate in their
... document status how they would like to treat pull requests and comments to merge directly; to get review from someone else in group; to have editors to do the merging
... Formal Rec track documents
... are typically managed by Editors
... who approve the requests for additions
... We are welcome to use that mode here, or we can be less formal about that
... Chris notes in irc a guide to using irc
... for those who are not in irc, they won't see it, but thank you for that pointer
... and I will link to that
... in the minutes
... for reference

<wseltzer> [immersive web guide to irc usage https://github.com/immersive-web/administrivia/blob/main/IRC.md]

Wendy: Anyone on the queue for this topic?

* Agenda planning for TPAC vF2F and breakouts

Wendy: Opportunities for virtual TPAC F2F and breakouts
... The Technical Plenary is usually a week of [live] F2F meetings

<jrosewell> wseltzer: a good introduction to the BG process, thank you.

Wendy: trying to create the opportunity for live interactions and F2F work
... we are not going to be [live] F2F
... the Privacy CG had a virtual live F2F

<wseltzer> https://github.com/w3c/web-advertising/blob/master/meetings/TPAC2020.md

Wendy: I liked the scheduling and times they used
... suggest we find time for something similar
... they had taken times over two days
... and picked sets of times to capture roughly the global time zones
... we have some participants who will be meeting at less comfortable times than others
... that is unfortunate
... It seemed to be a reasonable compromise
... Start roughly when this meeting starts and go for four hours

Hober[Tess]: as co-chair of Privacy CG
... we polled our members for the time zones they are in
... and derived the timing from that
... the vast majority of participants were either US or Europe
... so US morning, afternoon Europe worked well
... but if there is representation from Asia, you could do something staggered
... morning APAC one time, morning North America
... that way they can get coverage for all attendees
... Not sure of geo/demo of this group
... you could come up with a schedule to cover everyone, but not necessarily that they can attend every session

Wendy: We won't poll on this call, so I'll send a note to the list
... I believe we are largely European and North American, but we do have some Japanese representation
... and we aspire to be global

<wseltzer> ACTION: wseltzer to poll group on timezones for virtual meeting

<scribe> ACTION: Wendy to poll group on time zones

<jrosewell> rejoining

Jrosewell: Perhaps because I was not at last week's meeting, what is the purpose of the TPAC meeting

Wendy: That is the next point on the agenda
... we discussed that it would be useful to get together with a more focused block of time
... to talk about where we are, where we have come to, and next steps for what new work might be
... but not a more specific agenda yet
... part of the goal of setting some blocks of time
... is to give us a milestone
... Let's use this to build a picture of where we are and what we want to accomplish and target some agenda items for that meeting
... so we have a good use of our time

JR: it's with this group, rather than with other groups across the W3C

Wendy: yes, it would first be for our group

<wseltzer> https://www.w3.org/2020/10/TPAC/

Wendy: During TPAC there are also break-out meetings, unconference style
... those are opportunities for anyone to propose a break-out session and to gather people interested in that session to attend the meeting
... In the virtual break-out week we have asked people to hold an hour time slot each day of that week for break-out meetings
... and to participate in joint scheduling

<wseltzer> https://www.w3.org/2020/10/TPAC/breakout-schedule.html

Wendy: this is the page for the breakout scheduling
... People who participated in last year's TPAC recall there was a privacy track
... and those ideas got early discussion; some ideas came here
... we minute those meetings
... and so the virtual breakouts, more information will be shared with everyone about how to propose breakouts and how to indicate interest
... that would be a great place for participants in this group
... to think about cross-cutting interests we would like to socialize with others
... and to watch the proposals coming from others in the community and see whom we might in for conversation
... another question, James?

James: When is the appropriate times to suggest breakout sessions? In a future meeting?

Wendy: I don't believe we have a call from the W3C team to input those yet
... they put together a page (wiki) where people can add their suggestions
... often that is done at the individual
... anyone can add something
... and then as they are posted, people find there are proposals to consolidate or join together with others
... If there are proposals to discuss with the group beforehand, that would be a good thing for us to put onto the agenda

James: thank you

Wendy: Alan notes in irc that the wiki page should go up the first week of September
... in terms of setting up our virtual F2F, a general question is a week in October plausible for that scheduling?
... How might we gather items for that agenda discussion?
... to make suggestions in the GitHub repository
... with items for discussion
... My goal would be to build an agenda from
... some of the prior discussions
... and those we want to come back to for deeper consideration

<wseltzer> "agenda+F2F" label in github

Wendy: So raise an issue and put "agenda+F2F" in GitHub
... that will help to seed discussion at this meeting
... Karen wonders about joint meetings for this group?
... The other thing we are doing is to invite other meetings to meet with other groups
... for both observers and ordinary WG meetings and to propose specific meetings with other groups
... that is an opportunity for us to reach out to groups
... if there is anything more formal
... that we want to learn about
... as individuals we can go to other meetings
... We would like to do some follow-up on proposals that have moved into the WICG and Privacy CG
... and it might be valuable to see what groups like WebAppSec are planning
... that is a WG where we could see some of our proposals eventually going
... and see how W3C WGs in general operate
... the page will list the open meetings that other groups are having
... Get a sense of how CSS works, how other groups conduct the business of web standards development
... a new request?
... seeing nothing further there, let's move on

* Dashboard highlights https://w3c.github.io/web-advertising/dashboard/

Wendy: Looking at the Dashboard, there has been good conversation in issues
... I saw a new proposal coming through from George London, Pterasaur
... when you would like to give an introduction, we look forward to hearing about it
... Are there issues that people would like to discuss in the group today?
... If the issues are getting good asynchronous discussion, we don't need to take time here, but keep going with those asynchronous discussions

<GarrettJohnson> I feel the silent "P" in Pteradactyl & Pterasaur are very important

<jeff_burkett_Gannett> link for Pterasaur?

<wseltzer> https://github.com/w3c/web-advertising/pull/78/commits/3846eed1e35a809f7d1fcbb2b532e75eb11b3803

<wseltzer> https://github.com/Survata/web-advertising/blob/gjl-PTEROSAUR/PTEROSAUR.md

Wendy: here is the pull request so you can read it directly

[Wendy reads out what the acronym stands for]

George: that one was a challenge to backfill!

AOB

Wendy: seeing no one on the queue, is there any other business?
... I will note that I have on my agenda
... when I close this call, to send out call-in details for the side conversation on process and next steps for the Success Criteria discussion
... that call is scheduled for this Thursday, 20 August at this time slot [11:00am EDT]
... I will send that out
... If we have nothing further on the queue or agenda today?
... Last call for other business?
... For a future meeting
... I noted the introduction of fenced frames proposal
... as a comment on the PTEROSAUR proposal
... invited to join us for next meeting

Michael: Fenced frames is an idea that we have talked about as an idea indirectly several times in the past
... several proposals we talked about that require rendering
... but ad not talking to the surrounding page
... one of the early FB proposals for A/B lift studies mentioned a mechanism like that
... Turtledove mentioned need for mechanism like that
... Fenced frames is first attempt for how to implement in browser and how to use; how to render
... trying to figure out how to implement that
... will come in a future week to talk about that

Wendy: this is one of the potential primitives to build use cases we are talking about here
... Look forward to hearing more about that
... I will give you back a half hour of your time
... watch for more emails of coming agendas and pull requests for input
... thank you

<wseltzer> [adjourned]

Summary of Action Items

[NEW] ACTION: Wendy to poll group on time zones
[NEW] ACTION: wseltzer to poll group on timezones for virtual meeting
 

Summary of Resolutions

[End of minutes]

Minutes manually created (not a transcript), formatted by David Booth's scribe.perl version (CVS log)
$Date: 2020/08/21 20:18:23 $

Scribe.perl diagnostic output

[Delete this section before finalizing the minutes.]
This is scribe.perl Revision of Date 
Check for newer version at http://dev.w3.org/cvsweb/~checkout~/2002/scribe/

Guessing input format: Irssi_ISO8601_Log_Text_Format (score 1.00)


Present: lbasdevant wseltzer wbaker ErikAnderson ionel_EDAA krischapman chapell mlerra jrosewell shigeki sharkey-cafemedia btsavage Karen jeff_burkett_Gannett joelstach kleber mike_pisula cwilso seanbedford ajknox joshua_koran arnoldrw hober mjv marguin imeyers cpn dkwestbr gjlondon aschlosser
Found Scribe: Karen
Inferring ScribeNick: Karen
Agenda: https://lists.w3.org/Archives/Public/public-web-adv/2020Aug/0009.html

WARNING: No meeting chair found!
You should specify the meeting chair like this:
<dbooth> Chair: dbooth


WARNING: No date found!  Assuming today.  (Hint: Specify
the W3C IRC log URL, and the date will be determined from that.)
Or specify the date like this:
<dbooth> Date: 12 Sep 2002

People with action items: wendy wseltzer

WARNING: IRC log location not specified!  (You can ignore this 
warning if you do not want the generated minutes to contain 
a link to the original IRC log.)


[End of scribe.perl diagnostic output]