The Web on the Move

W3C Mobile Web Initiative


What is W3C ?

W3C Technologies

Over 80 Web Standards (Recommendations) engineered to date(list/svg-by-yr/translations)

W3C technology stack

(Organization of work:SVG-from-RDF,PNG)


Web has become Mass Medium

Mobile Gateway into Digital Universe

Mobile Web: Growing Use (1)

Distribution of mobile data traffic

Source: Nokia study, 2005

Mobile Web: Growing Use (2)

Active Users Increasing, Strong Revenue Generation Despite Price Erosion

Mobile Browsing prediction

A significant proportion of subscribers have terminals enabled for browsing. The active user population is rapidly growing, and despite the downward pressure on prices, mobile browsing is a strong revenue generator.

Source: W3C-MWI/Nokia

Mobile Browsing Growth Outpaces Other Services

Browsing revenu growth

Mobile browsing is set to significantly outpace subscriber growth in the coming years, overshadowing other services such as advertising, ringtones, SMS and other entertainment and media.



Who's Involved?

19 Sponsors

MWI sponsors

Mobile Web Best Practices

Take-Up of Best Practices

"MobileOK" Trustmark

Device Description


MWI Future Work

Wider-Reaching Benefits

Delphi Navigation Radio Web on refrigerator Web on Urinals

It's 1996 All Over Again ...

Web 1996 Mobile Web 2006
Too slow Too slow
Lack of interoperability Lack of interoperability
Child protection Child protection
Not accessible Not accessible

... But Some Things Easier

Web 1996 Mobile Web 2006
Few connected users Many potentially connected users
Lack of content Lots of potential content and developers
No industry Large potential industry