What if a Rose didn't have a Name?

Steven Pemberton, CWI/W3C, Amsterdam

Sapir-Whorf Hypothesis

Connection between thought and language.

If you haven't got a word for it, you can't think it.

If you don't perceive it as a concept, you won't invent a word for it.

For example: Dutch Gezellig

An example: The Meaning of Liff

The Deeper Meaning of Liff: A Dictionary of Things There Aren't Any Words for Yet — But There Ought to Be

By Douglas Adams and John Lloyd

Such as:

An example: The Meaning of Liff

The Deeper Meaning of Liff: A Dictionary of Things There Aren't Any Words for Yet — But There Ought to Be

By Douglas Adams and John Lloyd

Such as:

PEORIA: the fear of peeling too few potatoes

An example: The Meaning of Liff

The Deeper Meaning of Liff: A Dictionary of Things There Aren't Any Words for Yet — But There Ought to Be

By Douglas Adams and John Lloyd

Such as:

PEORIA (n.): the fear of peeling too few potatoes

ABINGER (n.): Person who washes up everything except the frying pan, the cheese grater and the saucepan which the chocolate sauce has been made in.

Web Examples

Ajax (1999)

Blog (1995)

Microformats (1997)

Web 2.0

These are words that let us talk about things that already existed. They create the concept. But they also signal the success of work that has gone on at W3C in the past.

What needs a name?

If I think of concepts that relate to W3C work that haven't yet got a name (which of course the Saphir-Whorf Hypothesis doesn't allow me to do), then for instance:

The sort of website that you see at csszengarden, or similar

CSSzengarden post
zengarden post
zengarden worm
sidewinder clocks

(The clocks here in the markup are of the style 11:30:00, and the SVG stylesheet turns those into the analogue clocks)

W3C(-related) Work that I Hope to see Whorfed in the Future, and Why

A Webapp produced using declarative markup
Recent data points:

An experimental Google maps using XForms: only needed 25k code vs 200+k of javascript

A company replaced a process that typically took 30 people 5 years with XForms, and it took 10 people 1 year.

Layering semantics over viewable content, like
microformats: see earlier
RDF/A: like microformats, making the semantic web more palatable for the Web author.