﻿WEBVTT

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Web accessibility conformance evaluation.

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Conformance evaluation determines

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how well your content
meets specific accessibility standards,

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such "W3C Web Content Accessibility Guidelines"
or "WCAG" for short.

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Often you'll want to do conformance evaluation:

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as a final check before releasing a product;

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in order to provide information
to potential purchasers of your product;

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to regularly monitor the accessibility
of your website;

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before procuring a product;

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and when getting started
with implementing accessibility,

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to get a list of accessibility issues
that you need to address.

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To do effective conformance evaluation,
you need expertise in:

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accessibility standards;

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accessible web design and development;

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assistive technologies;

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and in how people with disabilities use the Web.

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You'll probably also want to use
evaluation tools to be more efficient.

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"WCAG-EM", the "Website Accessibility Conformance
Evaluation Methodology",

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provides a structure
for your evaluation process.

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It describes a process to:

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define the scope of your evaluation;

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explore your website assets;

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select a representative sample
of web pages from your website;

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evaluate the selected sample;

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and report your evaluation findings.

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WCAG-EM also recommends involving real users
with disabilities during evaluation,

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to help you address the real-life experience
of your website users.

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The open source WCAG-EM Report Tool
helps you follow the methodology,

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record the outcomes,
and download a report of your evaluation.

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Web accessibility:
essential for some, useful for all.

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For information on conformance evaluation
visit w3.org/WAI/evaluation