W3C Blog manual

The W3C Blog is an opportunity for the W3C Team and collaborators to interact with the Web community. This blog is operated by Coralie Mercier. We set up these guidelines to make people independent, read all of them before sending any questions (to w3t-pr@w3.org).

Review Process


W3C Team and work group Chairs can blog.

Seek review

Please, coordinate with W3C MarComm, which is responsible for maintaining tone, manner and guidelines for W3C, and manages the brand communications.

Blog posts must be coordinated and reviewed in advance.

Contact us

Quick FAQ about the W3C Blog

Which software is used for this blog?

WordPress; read how to use WordPress. We used to use Movable Type but we replaced that in September 2013.

How do I become a contributor?

Team and Chairs can post, no need to modify db group nor enable them in WP admin. There is a DBWG Group that ultimately determines who can post. Team can edit this dbwg group directly, write to w3t-comm@w3.org.

How to create a new blog post?
How do I share a draft?

Set the status to “Draft” and save your post.

From the Blog dashboard, click on the left-hand side on ‘Posts’ and look for ‘Share a Draft’. In the drop down menu under 'Share a Draft', locate your draft, set the amount of time you wish to share it, and click 'Share it'. You’ll find the link in the table above, “Currently shared drafts”, whence you may extend the duration or delete.

Can the post be attributed to a different author?

Yes. If the person is already authorized to post to the Blog (W3C Team + Chairs + Blog contributors), a different author can be selected for a post.

New authors, once added by Team to the Blog contributors group, need to log in to Wordpress once, so that Wordpress creates their account.

In the web interface of wordpress, go to the bottom of the post in its edit view, and look for the “Author” box. From there, find the author in the drop down menu. Note: You may first have to go to “Screen Options” (top right) and check “Author”.

Another way is to access the Author drop-dowm via the "Quick Edit" links in the posts view.

Are new blog posts shared on Social Networks?

Yes. W3C uses IFTTT (If This Then That) to post to the W3C accounts on Twitter and Facebook, using the W3C Blog feed.

What input format should I use?

You have choices between many syntaxes for writing your blog post; see WordPress visual versus text editor.

Please, don't use the target attribute target="_blank" to customise your links. If you do, the user may not realize and their back button will not work. Instead, let the user choose whether to open any link in a new page.

Want a meaningful URI?

Edit the "Permalink" below the title.

A few tips: Use "-" [hyphen] for spaces instead of "_" [underscore] (better indexing), think about words that will help find the content (indexing again), shorter is better.

W3C Staff can read Karl's tip in full [team-only].

Publishing my blog post.

Use the blue "Publish" button in the Publish section at the right-hand side.

You may schedule publishing. The timezone is UTC+0. To schedule a post, click "edit" next to "Publish immediately" in the Publish section.

How do I moderate comments?

All comments on the W3C Blog are moderated. It means that they are queued until you approve them manually. The policy of the W3C Blog in a spirit of openness with regards to Web communities, please, try to stay open as much as possible with regards to the comments. We reject all comments without a given name and email address. We usually reject comments with an aggressive tone or off-topic. We tend to remove the URL commenters add next to their name.

Note on commenter's URL: While it's possible to remove the option to provide a URL, the team chose (2019-01-22 internal conversation) to leave the option as this is an area Akismet looks at when determining what is spam, and its result might become less accurate if we did..

Some comments may appear valid but contain (a) link(s). The motivation behind may be to promote a website. The advice is to either replace the link(s) when possible with 'REDACTED', or edit out the "http://www." part.

We catch a lot of spam automatically, really a lot. Still, a few of them goes through and are waiting in the moderation queue. When you access the blog, give us a hand by deleting them. Be careful to not delete valid comments.

How do I use/create tags?

You can assign tags to your blog post. Tags are short keywords, you can use any of them without worries. Try to reuse tags already used in previous posts. When you start typing, a drop down list of suggestions will appear. Separate each of your tags with commas.

Example: A blog post about html and internationalization could carry the following tags html, i18n