Web everywhere, on everything ...
The mobile Web goes where the users go. People demand Web access when and where they need it, using their mobile devices. W3C's Mobile Web Initiative brings it to them.
The rich Web environment is one that users now expect to access from mobile devices as well as the desktop. Yet interoperability and usability problems persist, and mobile Web access still suffers as a result.
With the support of international mobile industry leaders, W3C launched the Mobile Web Initiative in May 2005, with the aim to use existing standards in documentable ways to improve the mobile experience on the Web.
Key players in the mobile industry have reached a preliminary agreement on best practices for mobile Web content, an important step in W3C's project to make Web access from a mobile device as simple, easy, and convenient as Web access from a desktop device. Mobile Web Best Practices 1.0 sets out a series of recommendations designed to promote more effective delivery of Web content to mobile devices.
Authors and other content producers will value the shared experience of how to create content that makes browsing convenient on mobile devices and to avoid known pitfalls on those devices (such as pop-ups and page-scrolling).
The Mobile Web Initiative (MWI) is one of the twenty-four W3C Activities. MWI is composed of two Working Groups:
The Mobile Web Initiative is led by key players in the mobile production chain, including authoring tool vendors, content providers, adaptation providers, handset manufacturers, browser vendors and mobile operators. There are nineteen MWI Sponsors:
W3C staff and MWI Sponsors representatives will be available for questions at the W3C-MWI stand. W3C staff include:
Press should contact Marie-Claire Forgue at email@example.com (cell: +33 6 76 86 33 41) for any questions and to schedule an appointment with the W3C staff cited above during the 3GSM'06 exhibition days.
The mission of W3C's Mobile Web Initiative (W3C MWI) is to make Web access from a mobile device as simple, easy, and convenient as Web access from a desktop device. Through the MWI Sponsorship Program, key players in the mobile production chain, including authoring tool vendors, content providers, handset manufacturers, adaptation providers, browser vendors and mobile operators lead the Initiative. MWI participants develop authoring guidelines, checklists and best practices, as well as a database of descriptions that can be used by content authors to adapt their content to a particular device. For more information see http://www.w3.org/Mobile/