Why use Web Standards?
- You can separate content from presentation.
- Your content has more semantic meaning.
- Your site becomes simpler to develop and easier to maintain.
- Your site is more accessible.
- Your site is more searchable.
- Your site is more correct.
- Your site is smaller (in download size).
- Your users have an improved experience.
- Your site is more likely to interact nicely with future technologies.
… . and, it's simple!